Red Seven Creative - Social Media

What is Social Media?
Social Media is a powerful way to reach large numbers of people and share your message. In order for a social media campaign to be successful and truly go viral, it requires authenticity, humor, emotion, calls to action, helpful tips and active engagement of fans and followers so that you can build and establish your brand, drive traffic to your website, and increase sales.

What can Facebook do for my business?
If you design a fun and graphically appealing Fan Page that is designed to capture leads and promote your business well, it can be a good tool for generating new leads. A Facebook Fan page can create exposure, gain fans and drive traffic to your website.

What can Twitter do for my business?
Twitter increases your reach and allows you to connect with an audience that is interested in what you have to offer. There is a lot of demand for information on Twitter right now, so use Twitter to create brand awareness, promote events, drive traffic to your site and more.

What other social media would be useful for my business?
YouTube is universally known and allows you to reach a worldwide audience with a video message. We can even set you up with your own channel on YouTube that will display video ads, messages etc. and can be custom-designed to fit in with the look you desire for your company or product. We could then embed your videos directly into your website for visitors to view.

You may also be interested in writing a blog. Blogging is all about communication. If you are massively experienced in your field, you could be blogging so that everyone knows that you are the expert. Social media marketing and blog posts go hand in hand when it comes to marketing a business. Each post can be leveraged in the social communities, and the more quality blog posts a blog has, you will increase the opportunity for additional targeted web traffic to find its way to your blog.

Can you also help me with email advertising?
Yes. You no longer need to rely on handing out flyers or hoping that someone sees a poster in your window. Contact people directly in their inbox by sending out a monthly newsletter or occasional emails to your customers with special offers to ensure that they remain repeat customers.

Red Seven Creative can help to set these up and send them out to your mailing list. We do not advocate the use of spam, and we will only work with clients who have a legitimate mailing list to send out to. You must know the people who you are emailing to and have their permission as we will not participate in the mailing of unsolicited emails.

What useful social media resources are available for my business?
The e-book "Taking The Crowd To The Cloud" by Kelli Richards (shown to the right) is written primarily for the music industry, but the information in there is extremely useful to those looking to maximise their social media presence in general.

This eBook raises the bar and demystifies the social media process. It will help you THRIVE in this tough economy and transform your online presence and your marketing mindset.

It provides an overview of the top 10 online spaces and gives a brief look at how to maximize your social media presence to build and keep your audience – and turn them into your own personal sales force.

Click on the image of the book shown on the right to be directed to Kelli Richards' website where you can purchase this e-book.