Red Seven Creative - Ideas and Tips for Websites

Why Have A Website?
Before trying to figure out what to include in your website, first ask yourself what is your reason for having a website? Usually, you are trying to get some information out there, or you are using it as a tool for selling a product or service, just as you would with a brochure. Perhaps you want to sell a product or service through your site.

What Would A Visitor Want To See On Your Site?
If someone arrives at your site, they are usually there because they want information on who you are, what you are offering or selling, and how they can contact you. Once you have established this, think about how you can further enhance their experience by adding photos, video, forms, additional information etc.

Keep It Simple! Don't clutter up your site with uneccesary information. Keep your site as clean and user friendly as possible. At all times, you want to make it easy for the visitor to find the information that they are looking for. If they have to search too hard for something, it can lead to a frustrated customer who may click off your site and look elsewhere. Make It Attractive Websites that consist purely of text can appear dull to look at. A few well-placed images can prevent this by breaking up the text and will brighten up the look of your webpage dramatically.

Make Your Point
People want to find what they are looking for as quickly as possible, so make it easy for them. Get your point across quickly, while you still have their attention and before they move on to another distraction. Bullet points are good for this, as are putting key words in a bold font. You need to make the most important points stand out so that the visitor can get the message immediately at a glance. Then, you can write extra copy for the benefit of those who may be interested in reading further.

What Can I Put On My Site?
The types of pages you choose to put on your website will primarily depend on the focus of your website, but some common examples include:

• Home • About Us • Services • Portfolio • Gallery • Pricing • Frequently Asked Questions

• Events • Latest News • Special Offers • Testimonials • Request A Quote • Location • Contact Us

Feel free to contact Red Seven Creative to discuss how to best to lay out your website so that you can get the maximum impact from it.